Outside spenders’ return on investment – Sunlight Foundation Reporting Group

Outside spenders’ return on investment – Sunlight Foundation Reporting Group.

Tuesday’s elections produced some big winners — and some really big losers — whose names never appeared on any ballot.  After outside groups spent more than $1.3 billion in independent expenditures to influence the outcome of the election, we now get to see just what all that money bought them — or didn’t.

Turns out some of the smart money wasn’t so smart after all when it came to making political bets. This year, the pro-business GOP Crossroads fundraising combine and the U.S. Chamber of Commerce weren’t as good at picking winners as the labor movement, which appears to be one of the surprise winners of Election Day.

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About George Fisher

George is a freelance writer, an author and a Democratic political consultant. He has worked as Deputy Communications Director for a Senatorial campaign and Campaign Manager for several NC House races and one congressional race. He previously worked as a news producer for a local television station.
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